• NEW TUBULAR RANGE

    Combining cutting edge seamfree technology with natural cotton fibres for barely-there comfort

  • STOCK UP AND SAVE

    Mix and match to create your unique multipack and make a great saving too

  • SMARTEN UP YOUR SLEEPWEAR

    Stylish sleepwear that doesn't have to be confined to the bedroom

we believe in giving men's underwear and
loungewear the respect it deserves.

RECENT NEWS

Tubular Underwear: Barely-There Comfort

Introducing our new range of Tubular, seamfree cotton underwear. A year in the making, this new development combines cutting edge tubular knitting technology with the finest natural fibres for barely-there...... read more >

Sleep Right

No one has enough and everyone wishes they had more. No, not money. The most coveted thing on earth, apparently, is sleep. Neuroscientist Matthew Walker's bestselling book Why We Sleep...... read more >
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